Pickleball is a great low-impact way for snowbirds to stay active and social as they travel. Especially considering the pandemic, pickleball provides a socially-distant social outlet with limited risk for older individuals. Also, because of pickleball’s consistent popularity among older generations for years, many already know how to play, and look forward to playing in the winter months.
LeBron James is making headlines –– this time in the world of dinks instead of dunks. On September 28, Major League Pickleball announced that the 37-year-old basketball titan has invested in pickleball with his purchase of a Major League Pickleball team. The new MLP ownership group consists of LRMR Ventures (James’ office with longtime business partner Maverick Carter), NBA players Draymond Green and Kevin Love, SC Holdings, The SpringHill Company CMO Paul Rivera, and Relevent Sports Group CEO Daniel Sillman.